Privacy Policy

This Privacy Policy describes how Artistic Refinishing, Inc. ("we," "us," or "our") collects, uses, and shares information about you when you visit artisticrefinishing.com (the "Site"), contact us through the Site, or otherwise interact with us. By using the Site, you agree to the collection and use of information as described in this Policy.

1. Who we are

2. Information we collect

We collect information you provide directly to us, information collected automatically when you use the Site, and information from third-party sources.

Information you provide directly

• Estimate and contact form submissions — when you fill out a form on the Site, we collect the information you provide, typically your name, phone number, email address, city, the service you're interested in, and any project details or message content.
• Phone calls and emails — if you call us or email us directly, we collect whatever information you share during that communication.

Information collected automatically

• Usage and analytics data — we use analytics tools such as Google Analytics 4 to understand how visitors use the Site, including pages viewed, referral sources, device type, and general city-level location. These tools use cookies and process IP addresses in a form that reduces identifiability.
• Cookies and similar technologies — we use cookies to enable core site functionality and to measure analytics. See Section 6.
• Server logs — our hosting provider maintains standard server logs including IP addresses, timestamps, and requested URLs.

Information from third parties

• Google Business Profile — if you find us through our Google Business Profile, Google may share certain data with us, such as click-throughs to our Site. We treat that data under this Policy.

3. How we use your information

• Respond to your inquiries and estimate requests
• Schedule and deliver the refinishing services you request
• Communicate with you about your project or appointment
• Send service-related communications (estimate follow-ups, scheduling, completion notices)
• Send marketing communications, only with your consent and with an easy way to unsubscribe
• Operate, maintain, and improve the Site and our services
• Protect against fraud, abuse, and security threats
• Comply with legal obligations

We do not sell your personal information.

4. Who we share it with

We share your information only with the following categories of parties, and only as needed for legitimate business purposes:

• Service providers and processors — companies we use to operate our business and the Site, including our web hosting provider (Kinsta), our website platform (WordPress), our contact-form and customer-management system (UltraSmart Connect), and analytics providers (such as Google Analytics).
• Legal and regulatory — we may disclose information when required by law, subpoena, court order, or to protect our legal rights, the safety of our customers, or the public.
• Business transactions — if we are involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you before it becomes subject to a different Privacy Policy.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. How long we keep your information

• Estimate and contact submissions and service records: typically retained for 3 years from your last interaction, or longer where needed for service history.
• Analytics data: retained according to the analytics provider's default settings (currently up to 26 months for Google Analytics).
• Marketing communications: retained until you opt out.

6. Cookies and tracking technologies

• Strictly necessary cookies — required for core site functionality, such as form submission and security. These cannot be disabled without breaking the Site.
• Analytics cookies — analytics tools use cookies to count visits and understand usage. You can opt out of Google Analytics via the Google Analytics Opt-Out Browser Add-on.

Most browsers let you control cookies through their settings. Blocking all cookies may cause parts of the Site to stop working correctly.

7. Your rights

Depending on your state of residence, you may have the following rights:

• Right to access — request a copy of the personal information we hold about you
• Right to correction — request that we correct inaccurate information
• Right to deletion — request that we delete your personal information, subject to exceptions permitted by law
• Right to opt out of sale — we do not sell personal information, but you may request written confirmation of this
• Right to non-discrimination — we will not discriminate against you for exercising these rights

These rights apply particularly to residents of California (CCPA / CPRA), Florida (Florida Digital Bill of Rights, where applicable), and other states with comprehensive privacy laws. To exercise any of these rights, reach us through our contact form, call 561-394-6116, or write to us at the address in Section 1. We will respond within 45 days of receiving a verified request.

8. Children's privacy

The Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us and we will delete it.

9. Data security

We maintain reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

10. International users

The Site is operated from the United States. If you access the Site from outside the United States, your information may be transferred to and processed in the United States, where data-protection laws may differ from those in your country.

11. Third-party links

The Site may contain links to third-party websites, including Google Maps and our social media profiles. We are not responsible for the privacy practices of those sites, and we encourage you to review their privacy policies.

12. Changes to this Policy

We may update this Policy from time to time. If we make material changes, we will post the updated Policy with a new Effective Date at the top. Your continued use of the Site after changes take effect constitutes your acceptance of the revised Policy.

13. Contact us

For questions about this Privacy Policy or to exercise your rights, contact: